About this Author:

Picture of Ashley G. Kessler
Ashley G. Kessler
Ashley focuses her practice in the area of intellectual property, including trademark prosecution, licensing, and litigation, and internet disputes. She handles matters relating to ICANN proceedings, trademark proceedings within TTAB, copyright and entertainment matters, and patent litigation matters. In addition, she has experience handling trademark matters for clients in the retail, food & beverage, jewelry, cannabis, CBD, and beauty and wellness industries. Ashley regularly counsels clients on all phases of intellectual property licensing and litigation. Before joining Cozen O'Connor with the team of IP litigators from Feldman Gale, Ashley was head of Feldman Gale’s Trademark Prosecution department, overseeing all filings with the USPTO. While in law school, Ashley worked as a law clerk at Iconix Brand Group, Inc. and clerked in the intellectual property departments of both Miami and New York based law firms. While in law school, Ashley was a clerk for the Hon. Scott J. Silverman of the 11th Judicial Circuit in Miami.

Brand names and strong trademarks are vital in distinguishing products, goods, or services from others in their industry. When deciding on a brand name, it ...